A concept and visual idenitiy for a chocolate festival. Focusing on the technical aspects and chemistry of working with chocolate.

I named the festival ‘Chocolab’ - a combination between ‘chocolate’ og ‘laboratory’. To further underpin this core concept, the visual direction works on the idea of producing chocolate in a laboratory. Therefore the professional and sanitary expression which also applies to the photography style. The design elements draws on inspiration from science. To take just one example; the logo resembles the molecule that appears in perfect tempered chcocolate.